# TreeToTextile > TreeToTextile AB is a Swedish fiber-technology company developing Nyense™ (textile) and Nyvado™ (nonwoven), a new man-made cellulosic fiber (MMCF) made from wood pulp, positioned as a lower-footprint complement to cotton, viscose, and polyester. TreeToTextile was founded in 2014 by entrepreneur Lars Stigsson together with H&M Group and Inter IKEA Group, later joined by Stora Enso and LSCS Invest. In 2025 the Lenzing Group joined as a strategic partner and became majority owner in 2026. The company operates a Demo plant in Nymölla and an R&D Center in Mölndal, Sweden, alongside its Stockholm HQ, and is running the EU-co-funded LIFE TreeTex project to scale up its alkaline production process. ## Company - [About us](https://treetotextile.com/about-us/): Company history (founded 2014), value chain role, ownership (Lenzing Group majority owner; H&M Group, Inter IKEA Group, Stora Enso, LSCS Invest), management team, memberships, and Code of Conduct. - [Our technology](https://treetotextile.com/our-technology/): How the fiber is produced — pulp sheet to spin dope to tow to staple fiber — with a high chemical recovery rate and 70-90% lower emissions than industry-average textile fibers. - [Career](https://treetotextile.com/career/): Company vision and values, open positions, and employee perspectives. - [Contact us](https://treetotextile.com/contact-us/): Contact details and addresses for the Stockholm HQ, Nymölla Demo plant, and Mölndal R&D Center. - [Where to meet us](https://treetotextile.com/where-to-meet-us/): Upcoming events (e.g., Textile Exchange 2026, Vancouver) and past event highlights. - [Privacy policy](https://treetotextile.com/privacy-policy/): Data handling and cookie policy. ## Fiber & offer - [Our fiber](https://treetotextile.com/our-fiber/): Fiber characteristics (natural dry hand-feel, semi-dull luster, high drapeability, moisture absorption, no static), applications, environmental testing (OEKO-TEX, biodegradation), and the Nyense™ (textile) and Nyvado™ (nonwoven) brands. - [Our offer](https://treetotextile.com/our-offer/): Overview of the staple fiber offering for textile and nonwoven applications and testimonial from H&M Group. - [For brands](https://treetotextile.com/our-offer/for-brands/): Fiber use cases for apparel, home textile, and nonwoven brands. - [For fiber customers](https://treetotextile.com/our-offer/for-fiber-customers/): Fiber use cases for yarn spinners, vertically integrated manufacturers, distributors/fiber producers, and nonwoven producers. ## LIFE TreeTex (EU project) - [The LIFE TreeTex project](https://treetotextile.com/life-treetex/): EU-co-funded (CINEA) project to demonstrate an all-alkaline production process at pilot scale, including objectives, sub-objectives, and a milestone progress table (Sept 2023 - July 2028). ## News & press - [Press room](https://treetotextile.com/press-room/): Index of all news, press releases, and event write-ups. - [Development of our EU LIFE TreeTex project](https://treetotextile.com/news/news/development-of-our-eu-life-treetex-project/) (2026-06-26): Recap of the May 2026 field trip and LIFE TreeTex project development. - [A first of its kind: how early value-chain innovation drives sustainability and enhances garment performance](https://treetotextile.com/news/press/a-first-of-its-kind-how-early-value-chain-innovation-drives-sustainability-and-enhances-garment-performance/) (2026-06-01): OnceMore®/TreeToTextile field trip for brands and retailers spanning forest, pulp, and fiber production. - [Lenzing AG to become majority owner of TreeToTextile AB](https://treetotextile.com/news/press/lenzing-ag-to-become-majority-owner-of-treetotextile-ab-to-accelerate-the-development-of-the-next-generation-cellulose-fiber/) (2026-02-02): Lenzing AG increases its stake to become majority owner. - [The EU LIFE TreeTex project for scaling up the Alkaline Adaptation process](https://treetotextile.com/news/news/the-eu-life-treetex-project-for-scaling-up-the-alkaline-adaptation-process/) (2025-11-17): Project overview and scaling goals. - [Progress of the LIFE TreeTex project](https://treetotextile.com/news/news/progress-of-the-life-treetex-project/) (2026-03-25): Engineering and procurement status update. - [The EU LIFE TreeTex Project Presented at Stora Enso's Innovation Center's 10th Anniversary](https://treetotextile.com/news/event/the-eu-life-treetex-project-presented-at-stora-ensos-innovation-centers-10th-anniversary/) (2025-12-17): Project presentation recap. - [Fieldtrip to explore the next-generation cellulose fiber](https://treetotextile.com/news/event/fieldtrip-to-explore-the-next-generation-cellulose-fiber/) (2025-10-09): Invitation to the May 2026 Sweden field trip with OnceMore®/Textile Exchange. - [TreeToTextile welcomes Lenzing Group as new shareholder](https://treetotextile.com/news/news/treetotextile-welcomes-lenzing-group-as-new-shareholder/) (2025-02-25): Lenzing Group joins as shareholder. - [A US consumer market assessment for our fiber Nyense™](https://treetotextile.com/news/news/a-us-consumer-market-assessment-for-our-fiber-nyense/) (2024-09-13): US consumer research findings on Nyense™ vs. cotton, lyocell, and viscose. - [Sustainability Talks 2024, Istanbul](https://treetotextile.com/news/news/sustainability-talks-2024-istanbul/) (2024-12-12): CEO panel appearance recap. - [Third place in Cellulose Fiber Innovation of the Year 2024](https://treetotextile.com/news/news/third-place-in-cellulose-fiber-innovation-of-the-year-2024/) (2024-03-14): Award at the Cellulose Fiber Conference, Cologne. - [TreeToTextile - winner of ITMF Start-up Award](https://treetotextile.com/news/press/treetotextile-winner-of-itmf-start-up-award/) (2023-12-12): ITMF Start-up Award recognition. - [New R&D Center at GoCo House, Mölndal](https://treetotextile.com/news/event/new-rd-center-at-goco-house-molndal/) (2023-12-12): R&D Center inauguration. - [New Chairman of the Board and new Chief Executive Officer](https://treetotextile.com/news/press/new-chairman-of-the-board-and-new-chief-executive-officer/) (2023-05-30): Ole Terland appointed Chairman, Roxana Barbieru appointed CEO. - [Hong Kong Fashion Summit 2023](https://treetotextile.com/news/event/hong-kong-fashion-summit-2023/) (2023-10-16): CEO panel appearance recap. - [House of Sweden in Washington D.C.](https://treetotextile.com/news/event/house-of-sweden-in-washington-d-c/) (2023-03-25): Featured in a Swedish green-transition exhibition. ## Optional - [Code of Conduct (PDF)](https://treetotextile.com/wp-content/uploads/2024/01/Code-of-Conduct-TreeToTextile-January-2024.pdf): Guidance on ethical, legal, and fair treatment of stakeholders. - [LinkedIn](https://www.linkedin.com/company/treetotextile/), [Instagram](https://www.instagram.com/treetotextile/), [Facebook](https://www.facebook.com/TreeToTextile/): Social media channels.