Fashion Forever 2023

Swedish-based TreeToTextile is driving positive change in the textile industry, by providing better fibers to all for a resilient planet. Supported by the strong owners H&M Group, Inter IKEA Group, Stora Enso, and LSCS Invest, TreeToTextile develops a new innovative cellulose fiber technology, to provide a renewable and resource efficient fiber with a low environmental impact. The fiber has the potential to complement or replace part of the cotton, viscose and polyester markets.