Last week our CEO Dr. Roxana Barbieru, MBA represented TreeToTextile in a panel talk about “Innovative Development in Fashion Design” at the Hong Kong Fashion Summit. The conference is focused on achieving sustainable fashion in Asia with the theme “Actions to the sustainable journey. Roxana spoke about the TreeToTextile fiber’s unparalleled environmental footprint and our challenges for further scale up.
With its mission Better fibers to all, Swedish-based TreeToTextile is driving systemic change in the textile industry, by providing the next-generation cellulose fibers for a resilient planet. Having the Lenzing Group as majority owner and supported by the other shareholders H&M Group, Inter IKEA Group, Stora Enso, and LSCS Invest, TreeToTextile develops renewable and resource-efficient cellulose fibers with attractive properties and low environmental impact, affordable to all. The fibers have the potential to complement or replace part of the cotton, viscose and polyester markets.
TreeToTextile AB
Box 190
101 23 Stockholm
